Posts Tagged Scarcity
- If you have not yet purchased a domain name for your enterprise or company, then good and simple domain name helps in magnetizing web traffic towards your website. The daily scores speak that more than 23 thousand domain names are purchased every day and around 25 million “.com” domains have already been registered till date. at the earliest. A good and simple domain name helps in magnetizing web traffic towards your website. The daily scores speak that more than 23 thousand domain names are purchased every day and around 25 million “.com” domains have already been registered till date.
So, it is better to register a good domain name soon otherwise it will become harder to find decent domain names in the coming days. Day by day increasing scarcity of good domain names have made them red hot commodities in the online market and are being sold like hot cakes.
Millions of people access Internet daily and the potential customers would be able to reach you via your Internet domain name. It is a personal identity of your company or organization on the World Wide Web. It can be compared to a personal address through which your business partners, customers, buyers and sellers can contact you directly. It is necessary to choose the Internet domain name for your company’s website with diligence since this is the signifier of your corporate identity on the web. A domain name is related to the IP address of the computer on the Internet and helps buyers, sellers, customers and business clients to access your company’s website on the Internet. So, one can say that a domain name is a pathway to the website of any company. That is why; a domain name should be unique and easy to remember. So, the company or organization should try keeping a short and simple domain name.
Before you buy domain name, you need to conduct a domain name check in order to avoid confusion and duplicity. A domain name check ensures the availability of the domain name that you have selected for your website. You will be provided with the list of domain names by the domain registering company and depending on the availability of the desired domain name, you can then register it.
A domain name is the most valuable corporate identity for the presence of your business on web. It is a kind of marketing tool that helps in simplifying your advertising of your company’s goods and services globally.
One can buy domain name for a specific period of time, such as for a year or two, depending upon one’s specific needs. One can even extend the time period of the existing domain name after the expiry of the allotted time frame. Domain names can be registered via the domain name registration companies like icann registrar that maintains a unique collection and database of domain names corresponding to the respective IP address.
After you have bought a domain name, your personal data cab be displayed on your website, including your name and contact information. This can be accessed through WHOIS database. This implies that your personal data is visible to all users. icann registrar provides you an additional service of hiding your data if you wish to keep it personal. You can also avail the facility of domain name transfer, so that you can transfer your domain to any other registrar in the future, lest you have to stick with one registrar till the registration lasts.
It is necessary for you to protect your domain name registration. After you have registered domain name, you have to hire the services of a website hosting company. The web host or web server is a platform for constructing and creating web pages for your website. If you are searching for cost effective domain name registration services, you can log on to www.netearthone.com. It offers you cost-effective and flexible domain name registration and website hosting services.
So, if you are looking for making a strong impact of your company on the Internet, grab a compelling domain name that can help you in taking your online business soar new heights.
For more information about domain name registration, website hosting, domain name check log on to-: http://www.netearthone.com
- June 23rd, 2009
- Maybe you’ve seen advertisements on websites, or heard stories about a guy who made his fortune as a cheap domain reseller - buying and selling domain names as a business, instead of just for personal use. Maybe you already have a domain reseller account with your Internet service provider (ISP), just waiting to be used. But is it a good idea to buy and sell domains as a business?
Luck of the Draw?
There’s a lot of hype attached to the domain reselling business. CNN reported that “business.com” was sold for $7.5 million in 1997, and in 2003 “men.com” was sold for $1.3 million, but these are unusual cases involving very specific domain names, and most domain investors will never get that lucky. Partly this is because it’s difficult to value domain names, and partly this is because of misconceptions that all “good” names are taken. In addition, the availability of country code domains has opened up the domain naming field, allowing people to buy and sell domains with short names and new extensions.
What Makes One Domain More Valuable Than Another?
As stated above, valuation of domain names is extremely tricky. This is because the market to sell domains is driven by the perceived scarcity of “good” names. Most business owners, whether their companies are large or small, prefer a name ending in .com over a name in any other top level domain. As well, memorable combinations of relevant words that can easily be used in a domain name are already in use. Adding to the price increase is the fact that while more than 17 million domain names have been sold, not every one of them is necessarily good. Generally, in order to be saleable, domain names, in addition to ending in .com, must also be fairly generic. “Law.com” “tv.com” and “business.com” are classic examples. (CNN paid several thousand dollars for the tv.com in the early 2000’s.) The reality is that most of these domains will never be resold, and will end up being released for registration at the standard rate of $10-$30/year. The notion that highly priced domains must be one word is a myth, however. Word combinations can be extremely valuable if the words are relevant especially considering their value in terms of search engine optimization. “BookBuyer.com” might be worth purchasing, but “BookSink.com” is essentially nonsense, even if it is short. For this reason, while it is recommended that people seeking to buy and sell domains stay within highly commercial industries (law, loans, books, cars, etc.) it is important that they choose their domains wisely.
What You Need to Know
If you do have aspirations to sell domains, there are certain things you need to know. First, it’s essential to have a domain reseller account. This is a special bulk account through one of the domain reseller programs offered by such domain registrars as BulkRegister and Dotster. Such an account allows you access to listings of domains about to expire, as well as discounts on bulk registrations (generally minimums of 50 at a time). Most of the major domain registrars offer such programs to those who wish to sell domains. Free information rating registrars can be found in online domain reseller review lists, such as the one at RegSelect.com. In addition, it is important to remember that statistics are against making big money as a cheap domain reseller. According to igoldrush.com, of the approximately 20 million .com, .net, and .org domain names sold, perhaps 20,000 of those will be resold within a given five-year period, and of those 20,000, 90% of them are worth 4 figures or less (with most falling into the ‘less’ category).
Other Alternatives?
There are, of course, other ways to buy and sell domains than using the services attached to registrar-owned domain reseller programs. One is to contact large corporations directly, if you’ve secured a recognizable domain that is relevant to their brand or industry, but this is not generally terribly affective. Additionally, there is always ebay. While most products sold through the online auction house are tangible goods and services, they do allow domain sales, and the use of ebay allows investors to do additional marketing of the domains they own.
So Is Domain Investing Worth the Risk?
If you are looking to make a quick buck, domain investing may not be the industry for you. If, however, you enjoy a good gamble, and have the money to spend, reselling domains can be lucrative. Thanks to the afore-mentioned country code top level domains (like .us and .de), valuable names are still available, but successful reselling takes patience and a lot of research to find quality names, and quality marketing techniques. The bottom line is this: if you are seeking to be rid of a single domain you no longer use, your best bet is to either let it lapse, or go through a cheap domain reseller, and let them market it for you. If you want to buy and sell domains as an investment, commit to a high-end domain reseller account at your registrar of choice, and take advantage of their services and support.
- February 11th, 2009
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